Promotional SMS That Everyone Went Crazy Over It?

 Promotional SMS is a text message sent by a brand to customers and prospects to inform them of sales, discounts, and promotions. Advertisers use SMS promotions to engage customers and increase sales. BulkSMSPlans allows you to create branded subscription forms, automate SMS delivery, and personalize messages to maximize performance.

 

Using bulk SMS campaigns to convey discounts, promotions, and special offers to customers is an effective and reliable way to improve sales and maintain customer relationships. SMS marketing and promotional campaigns can be tailored to the recipient's needs, based on time, delivered quickly, and be easy to understand to help boost marketing performance. Engagement with target audiences generates customer interest in businesses' services.

 

Messages expire

Ensure that the SMS messages you purchase do not expire so that once a block of SMS messages are purchased, they remain on your account until they are delivered.

 

Briefly express your thoughts

Short messages that get straight to the point are best for promotional SMSs. It is important that marketers ensure that they convey their message in the 160 characters allowed for SMS.

 

Here are a few tips to help you:

1.Decide what your main point is.

2.Are you inviting people to a free dinner?

3.Are you reminding them of an appointment?

4.Think about the points you need to convey.

Provide a link instead of trying to explain a service or product in detail if you want your customer to learn more about it.

 

The automation of SMS

Integrating with other business systems and applications will enable you to automate SMS communications based on an event or defined condition within another business system, such as a CRM application. Timing, relevance, and personalization will all be guaranteed with automated SMS.

 

Calls-to-action should be included

Simply writing a great message won't cut it. The presence of a CTA in the text enables the customer to seize the opportunity. If you fail to include a compelling call to action, you may experience low conversion rates. Your CTA button should be clear and eye-catching.

 

Ensure precision

Marketing professionals should ensure that promotional SMS effectively conveys their intended message. The SMS should state when the sale begins and ends, for instance, if a brand is advertising a sale. In addition, marketers should specify which products are on sale. Stating simply "enjoy discounts" can be quite misleading. If you prefer, you could say, "enjoy 15% off baby shoes." The bottom line is: be as specific as you can.

 

Professionalism

Don't use slang, abbreviations, or emoticons when communicating with clients via promotional SMS. Additionally, here are some tips for creating professional messages that are also appealing:

1.Be careful not to use too many exclamation points.

2.Only use a single exclamation point and a question mark when necessary

3.Do not talk like a robot.

4.Make sure your language matches the brand's style and identity.

5.Use emoticons only if they add substantial value to the message.

6.Avoid using caps.

 

Personalize the message and the audience

It is a sure way to create a great promotional SMS if you personalize your message. Messages must be tailored to the demographics of their audience, such as age, gender, occupation, and so on. Messages should also take into account various marketing metrics. Therefore, a company can send targeted messages that are more likely to appeal to the recipients.

 

Messaging reliability and security

Providers that offer SMS should be able to provide easy access to a customer portal and customer service.

 

The Best Way to Send a Promotional SMS

It only takes four steps to send a promotional SMS campaign using Bulksmsplans.

1. Join bulksmsplans Please fill out the registration form with your name, email address, phone number, and password. 

2. Choose a plan. Get an idea of the price per SMS for the country where you wish to send promotional SMS. When logged in to bulksmsplans, click on the pricing plan to see this information.

3. Please upload your contacts. Name your mailing list. Click "Add" and then upload your contacts. You can also import your mailing list or copy and paste your phone numbers. The numbers you input on your mailing list do not need to be emailed.

4. Send a promotional SMS campaign. In bulksmsplans, click on "Send SMS" to create a promotional SMS campaign. Then, enter the sender's name (stick to 11 digits or characters). Next, compose your message, select the mailing list you wish to send the message to, and choose the time for the message to be sent. All that's left is to preview your message and click "Send." 

 

Transactional SMS, promotional SMS, and SMS marketing

Transactional SMS messages contain order alerts, booking confirmations, and informational messages. They are not intended for marketing purposes. All recipients, regardless of their DND status, receive them 24/7 without time limits. Typically, a company chooses a 6-character Sender ID for transactional SMS. It should correspond to the company or product name.

 

Promoting and selling are carried out through promotional SMS. The messages are sent only to numbers that have opted in and are not on do-not-call. The messages should be sent between 9 a.m. and 10 p.m. Promotional messages have a random six-character Sender ID assigned by the network operator.

 

How SMS Marketing Works?

SMS marketing is a quick, easy, and cost-effective way to reach your audience. Additionally, it's one of the best ways to boost customer engagement. Businesses can send SMS messages immediately to a large list of people in their target audience. 

 

SMS marketing messages have an open rate of 98%, so it is no surprise companies rely on this marketing method to generate interest among consumers. 

From sharing shipping updates to letting shoppers know about their loyalty points, SMS is a great way for businesses to communicate with their audience in a positive and informative manner. 

 

Few Examples of Promotional SMS